As a business owner in the UAE, you’ve probably realized that nothing beats digital marketing. You’ve probably also realized that you need to distribute your digital marketing budget between Social Media (Facebook/Instagram) and Google.
By 2020, 50% of all online searches and 30% of all website sessions will be conducted using voice search. How does this work and what does your business need to stay on the map? At bfound, we’ve got your back.
Sports fans your prayers have been answered! bsports – built and powered by bfound – has brought the UAE’s best sports academies together on one platform.
With Expo 2020 around the corner, the completion of Amazon’s acquisition of Souq and the ramping up of marketing by platforms like Noon and Namshi, the UAE is now primed for a new digital boom. Internet and mobile device penetration in the UAE are at a globally recognized high and promise to synergize marketing efforts if leveraged sensibly. The iron is hot, and it is time to strike. The only question now is: What’s your plan?
Did you know that 94% of the companies operating in the UAE are SMBs and 74% of them are struggling to find new customers because of inadequate online presence?
If you haven’t heard about it before, Account-Based Marketing (ABM) is a marketing strategy that takes the concept of picking a niche to the extreme. It doesn’t target a whole marketing segment as usual, instead, it targets specific high-value high-opportunity accounts that can bring on much more revenue and reputation to the company. One of the things that makes it very attractive as a marketing strategy is it allows a very high level of personalization. Since you’re targeting individual accounts, you can craft your offering and your approach to provide these clients with solutions that perfectly address their pain-points. Allowing you to set higher price points and increasing the probability of them signing up for what you have to offer.
A satisfying customer experience is the lifeblood of any SMB. It’s what keeps customers coming back to the business again and again, and it’s what encourages them to refer their family and friends too. And a bad customer experience can drag the most successful business to the ground. What does that have to do with conversational marketing? and what is conversational marketing to begin with? that’s what we’ll explore next.
One of the main factors that set SMBs (Small and Medium Businesses) apart from large scale enterprises is the need for rapid growth from one side and having limited resources from the other side. All while competing, in some or all targeted market segments, with companies that are more established, with more budget and stronger reputation.
Youtube Ads is one of the highly underestimated tools for advertising in the UAE market. That’s why we will help you uncover the opportunities that Youtube Ads have to offer for your business and how to leverage them for more reach, sales and customer loyalty.
Small businesses find themselves in a unique and difficult situation, as they need to find a way to stay relevant in fields with larger competitors, but with fewer resources. Some businesses manage to not only survive, but thrive, with unique offerings and top-tier customer service. However, the issue is that you still need a way to communicate these facets to your audience, and Google Ads may be the key way to do so. Here are some potential benefits for small businesses that employ Google Ads.